Gift Ngobeni
@nyikogifted
The campaign that caused much trouble. |
The Democratic
Alliance Student Organisation (DASO) recently launched its recruiting campaign
in a rather controversial, if not provoking, manner. A poster of a black woman
and a white man, seemingly naked while embracing each other, has sparked some
serious debate, ridicule and outcry in the media and the political sphere.
As a
student who is currently in his fourth year at university I find the poster rather
confusing and unnecessary. DASO has argued that the picture aims to increase
racial tolerance in the future of the country. But what confuses me is DASO’s
reason to make the models naked. It would be rather vague to say DASO is
promoting sex in schools like one Facebooker articulated. I think we have
moved beyond the stage of thinking such campaigns are promoting sex, but what
wasn’t clear to me is what this student organisation, which is barely seen
campaigning at many universities, stands for exactly. The poster released
earlier this week sure doesn’t explain it and DASO says it comes as the first
in a series of them. I wonder what the rest will look like if the mother body
hasn’t told the youngsters to chuck the rest in the dustbin.
It has become a tradition that every year we
see South Africa’s ruling African National Congress’ (ANC) student body the
South African Students Congress (SASCO) take to the streets to protest for
various issues like last year when they descended on Pretoria to ask for free
education. Another party that one would oftean hear about is the Pan Africanist
Student Movement of Azania (PASMA). They often contest elections in many
universities and even head Student Representative Councils there. There are
some others like the Inkatha Freedom Party’s (IFP) South African Students
Mocement (SADESMO) which holds its own in KwaZulu-Natal campuses. I’ve never seen
DASO protesting or holding a meeting to fight for their beliefs like others do.
I’ve never even seen a poster or heard that they would be holding such. The
first time I hear of them making headlines is when they publish a poster of a
naked interracial couple embracing.
This has
raised questions about their priorities as a student organisation which is
supposed to fight for the rights of those it represents. As students we strive
for economic empowerment, lower fees at universities, proper accommodation,
access to libraries, the list is endless and we usually see the likes of PASMA,
SASCO and others as being at the forefront of these battles. The majority of
South Africans are poor and the majority of the poor are black. So one might
start assuming that the reason the political structures mentioned above seem to
represent issues of the poor is because their supporters form a part of the
majority of the country and thus they understand the needs of the majority
while DASO doesn’t.
DASO is definitely picking the
wrong battle - or do they even have an issue they are fighting or fighting for?
It appears most DASO members are white and most white South Africans are middle
class and therefore part of the elite. Many of them are not affected by high
tuition fees as they can afford to go to university. Most of us, young black students,
cannot afford this and have to rely on loans – a point the young Democrats are
missing. This means the minute we graduate we already have a debt to repay.
That makes it difficult for us to start our lives like the majority of white
graduates who would start their lives with no debt and at times with a car from
parents. This enables them to buy property early, invest some money in shares
or have a jolly good time every Friday night without worrying whether every
member of the extended family has eaten. Believe me, getting into interracial
relationships is the last thing we fantasise about.
This is the support SASCO gets when protesting on various issues. |
An
alleged SASCO photograph then emerged the following day depicting a white woman
as a maid. SASCO has denied any involvement in this saying the image was a
creation of DASO, perhaps to divert attention from them. If the SASCO created
it then they should own up and if DASO did indeed create it then shame on them
for the second time in one week.
I think DASO should go back to the drawing board because first of all, if they want to reach the youth they should speak a clear language comprehensible to all youth. With these posters everyone is bewildered, including the so called "target audience". *purpose defeated*
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