SABC Baba Indaba held a three day exhibition aimed at exposing young families to early childhood development project and to raise breastfeeding as awareness. Despite the weather being cold, expecting parents, parents, nannies and grandparents came out in large numbers to witness the exhibition at the Expo Centre Nasrec near Soweto.
Organiser and show director Natalie Naude says this year breastfeeding was a hug part of the exhibition. “We decided to have breastfeeding as part of the show because we wanted to spell the myth about breastfeeding,” explains Naude.
“Breastfeeding is healthier for both mom and baby, it also helps to create a bond and helps the child to have strong bones.”
Danielle and Quinton Wilson who are parents of two children from Pretoria say the Baba Indaba has helped them come up with ways of saving money. “It is our second time attending this exhibition and we get a special of the things that we would find in shops in a higher price,” says Danielle.
Most exhibition stands were packed with parents asking questions about the promoted products and promoters had to do their best to best sell and convince customers. Some of those on promotion were Baby Dam, Cuddlers, Cry Baby, Jacob’s Coffee and Baby Throne.
Baba Indaba organisers say they want to take their initiative further and want to host Africa’s very first Guinness World Record attempt for the most mothers breastfeeding their babies at same time. Good luck to them.
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